{"title":"Inverso Profumi","description":"\u003cp\u003eWhat makes INVERSO different from much of the perfume world is that it began with two artists, not with a brand concept. We came together around a shared vision and started with the perfume itself. Maurizio’s extraordinary olfactory talent and Kristina’s visual perspective and experience bringing ideas to life are at the heart of INVERSO. From there, every visual and tactile element is thoughtfully shaped around the fragrances.\u003c\/p\u003e\n\u003cp\u003eOur approach is rooted in craftsmanship and a love for the details. We create niche extrait de parfums that move beyond trends, with each fragrance telling its own story through texture, form, light, and sound. Each one has its own unique \"soul\" yet they all share an unmistakable INVERSO DNA. We don't focus on notes but rather on the experience itself.\u003c\/p\u003e\n\u003cp\u003eAs a family-run atelier, visual art and photography are at the heart of everything we do. Several of our fragrances, including PRIVATE, POESÍA, ON LAND, FROM LAND, SOLILÓQUIO, and STAI FERMA, were inspired by Kristina’s photography books and the emotions, landscapes, and moments captured within them.\u003c\/p\u003e\n\u003cp\u003eOur bottle was chosen for its sculptural simplicity. Its proportions and shape were considered carefully, not only for their understated elegance but for how naturally they fit in the hand. Designed to be used and lived with rather than simply displayed, it reflects our belief in thoughtful simplicity while also allowing us to reduce packaging, shipping volume, and environmental impact.\u003c\/p\u003e\n\u003cp\u003eEvery INVERSO fragrance is macerated and bottled by hand in New York City. We fold each origami box ourselves and handwrite every name, embracing a slower and more personal process from creation to presentation.\u003c\/p\u003e","products":[{"product_id":"inverso-profumi-ladri-di-fichi","title":"Inverso Profumi - Ladri di Fichi","description":"\u003cp class=\"cvGsUA direction-ltr align-justify para-style-body\"\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e\u003cem\u003eLadri di Fichi\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ein Italian, means fig thieves. The name was inspired by sizzling-hot Sicilian afternoons spent driving along ocher-colored countryside, picking buckets full of figs from ancient, abandoned trees.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-justify para-style-body\"\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eWhat makes Ladri di Fichi unique is its initial focus on the resinous, milky notes and the scent of crushed green fig leaves, with the fruit (an inverted flower) taking center stage in a perfectly balanced second act.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"cvGsUA direction-ltr align-justify para-style-body\"\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003cstrong\u003eTop Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eBergamot, Fig, Clementine\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMilk, Honey, Green Leaves\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e Amber, Oakwood, Musk\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802366214207,"sku":"IP-LADRI-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802366246975,"sku":"IP-LADRI-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818118643775,"sku":"IP-LADRI-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMILADRIDIFICHIXDP.jpg?v=1787857547"},{"product_id":"inverso-profumi-superfluo","title":"Inverso Profumi - Supérfluo","description":"\u003cp\u003eSUPERFLUO is where the story of INVERSO PROFUMI began. In movie terms, Superfluo was our “meet-cute.” The post-pandemic world was just beginning to open when an American artist traveled to Sicily for work, only to become completely enchanted by a perfume and fall in love.\u003c\/p\u003e\n\u003cp\u003eSupérfluo captures the essence of Sicily—bright, abundant, and effortlessly elegant. It bursts with candied Sicilian fruits, heavenly cassata, bold peony, and, of course, orange blossoms. Pink pepper sparkles through the top notes as if to remind you that you are, after all, in\u003cspan\u003e \u003c\/span\u003eSicily, where every moment holds the promise of new magic.\u003c\/p\u003e\n\u003cp\u003ePerhaps that is why Oscar Wilde once said, “Sometimes, the unnecessary is necessary”—a reminder that beauty often lies in what we call superfluous.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTop Notes:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApple, Candied Fruit, Rose\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eJasmine, Caramel, Peony, Cedarwood\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eChocolate, Vanilla, Amber\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802388889663,"sku":"IP-SUPERFLUO-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802388922431,"sku":"IP-SUPERFLUO-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818118119487,"sku":"IP-SUPERFLUO-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMISUPERFLUOXDP.jpg?v=1787858449"},{"product_id":"inverso-profumi-stai-ferma","title":"Inverso Profumi - Stai Ferma","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eSTAI FERMA is inspired by the eponymous book of photographs where stillness is the focus of every frame. \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eThe perfume is a vibrant interpretation of Bakhoor, the luxurious oils, used in the Middle East to celebrate the most precious of moments. Our extrait de parfum combines the freshness of citrus, the spiciness of aromatic notes, the smokiness of oud and incense, and the warm sweetness of amber and sandalwood. This is an intricate and alluring composition, evoking the mystique of the Orient and offering a truly captivating and exotic scent journey.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eTop Notes:\u003c\/strong\u003e\u003cspan\u003e Cardamom, Bergamot, Cloves, Ginger\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003c\/strong\u003e\u003cspan\u003e Saffron, Jasmine, Myrrh, Patchouli\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e Ambergris, Agarwood, Tonka Bean, Vetiver, Labdanum\u003c\/span\u003e\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802419658815,"sku":"IP-STAIFERMA-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802419691583,"sku":"IP-STAIFERMA-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818137681983,"sku":"IP-STAIFERMA-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMISTAIFERMA1.jpg?v=1787859371"},{"product_id":"inverso-profumi-poesia","title":"Inverso Profumi - Poesía","description":"\u003cp\u003eOur latest addition is a fragrance inspired by a book of photographs of Sicily. A series of portraits of the stories island’s people and places taken over the course of 3 years.\u003c\/p\u003e\n\u003cp\u003ePoesía is a smoky and rugged fragrance that blends oriental warmth with the allure of well-worn leather. It’s that deep, dark, sexy, sense you get when wander into a reading room of a 17-th century palazzo in Palermo that’s filled with exquisite one-of-a-kind objects, imbued with centuries of history. Poesía is one of those fragrances that you can almost touch.\u003c\/p\u003e\n\u003cp\u003eIt opens with spicy, aromatic notes that lead into a heart of soft florals and rich, textured leather. The base lingers with smoky oud, earthy patchouli, and warm musk, leaving a bold and lasting impression that feels both raw and elegant.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eTop Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eSpices, Cardamom\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eRaw Leather, Jasmine, Sambac Jasmine\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e Smoky, Patchouli, Musk\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802436599871,"sku":"IP-POESIA-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802436632639,"sku":"IP-POESIA-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818142203967,"sku":"IP-POESIA-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMIPOESIAXDP.jpg?v=1787860007"},{"product_id":"inverso-profumi-mink","title":"Inverso Profumi - Mink","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMINK presents itself with hushed opulence. There’s a flow to it, warm, caressing like deep amber light moving across dark fabric. The texture is smooth and enveloping, balancing sweetness, spice, and freshness so seamlessly that no single facet ever dominates. Instead, everything melts together into something restrained yet deeply expressive.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eTop Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eCognac, Pear, Coriander, Bergamot\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003eMilk, Honey, Green Leaves\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e Amber, Oakwood, Musk\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802446594111,"sku":"IP-MINK-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802446626879,"sku":"IP-MINK-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818145611839,"sku":"IP-POESIA-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMIMINKXDP.jpg?v=1787860582"},{"product_id":"inverso-profumi-l-imperatore","title":"Inverso Profumi - L’Imperatore","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eL’Imperatore carries a quiet authority, confident without performance and deeply self-possessed. It feels dark gold in color, rich and luminous, with warmth that expands slowly across the skin. There is an immediate sense of presence to it, but the composition remains controlled and refined, never overwhelming the space around it. Smooth woods, soft spice, and a subtle sweetness move together in a way that feels effortless, creating depth without heaviness. The overall impression is elegant, magnetic, and timeless, shaped by a kind of individuality that doesn’t need to be announced to be understood.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTop Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eLavender, Nutmeg, Cardamom\u003cbr\u003e\u003cstrong\u003eHeart Notes:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eAgarwood, Saffron\u003cbr\u003e\u003cstrong\u003eBase Notes:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWood, Patchouli, Musk, Benzoin\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"50ml","offer_id":43802451902527,"sku":"IP-LIMPERATORE-50","price":240.0,"currency_code":"USD","in_stock":true},{"title":"2ml Sample","offer_id":43802451935295,"sku":"IP-LIMPERATORE-SAMPLE","price":10.0,"currency_code":"USD","in_stock":true},{"title":"2ml Decant","offer_id":43818119397439,"sku":"IP-LIMPERATORE-DECANT1","price":10.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMIL_IMPERATOREXDP.jpg?v=1787860947"},{"product_id":"inverso-profumi-discovery-set-1","title":"Inverso Profumi - Discovery Set","description":"\u003cp\u003eA thoughtful way to explore the world of INVERSO PROFUMI extraits de parfum.\u003c\/p\u003e\n\u003cp\u003eSix 2 ml samples presented in a signature hand folded origami box.\u003c\/p\u003e\n\u003cp\u003eL'IMPERATORE - WOODY, FLORAL\u003c\/p\u003e\n\u003cp\u003eLADRI DI FICHI - GREEN, FRUITY, MILKY\u003c\/p\u003e\n\u003cp\u003eMINK - GOURMAND\u003c\/p\u003e\n\u003cp\u003ePOESÍA - LEATHER\u003c\/p\u003e\n\u003cp\u003eSTAI FERMA - FLORAL, BAKHOOR\u003c\/p\u003e\n\u003cp\u003eSUPÉRFLUO - FLORAL, SPICY, FRUITY\u003c\/p\u003e","brand":"Inverso Profumi","offers":[{"title":"Discovery","offer_id":43817993699391,"sku":"IP-DISCOVERY","price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/files\/INVERSOPROFUMI1_bc54ad50-8a6b-412d-a4fe-861a46e1fd81.jpg?v=1787862075"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0671\/6584\/7615\/collections\/INVERSO_LOGO.png?v=1788471670","url":"https:\/\/lairshop.com\/collections\/inverso-profumi.oembed","provider":"L'Air","version":"1.0","type":"link"}